Mercer

Hospitals, Health Tech, Providers

A National Nursing Surplus Is Predicted by 2028, But There Will Still Be Shortages in Some States. What Can Providers There Do?

A new Mercer report predicts there will be a national surplus of about 30,000 nurses by 2028. Though an overall surplus is projected nationally, there will still be significant shortages of nursing labor in a handful of states, as well as most of the country’s rural areas. To solve this issue, providers need to recruit from wider labor pools, minimize nurses’ nonclinical tasks and prioritize creating a more supportive work environment.

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Medica ad campaign shows attitude, other health insurers could follow

Medica, one of the largest healthcare insurers operating in Minnesota, is showing some attitude with a new marketing campaign in the Twin Cities. Billboards, bus stop and skyway signs show a lesbian couple holding hands, an ear with a huge stud earring, a baby holding a toy block, and a woman with a little girl lying on a blanket. The message is that Medica has "plans that fit your life."